'Job‑market attention increases dramatically with age: 6% of 18–29‑year‑olds mention jobs, compared with 26% of adults 65+. Despite being largely out of the labor force, older Americans are watching the job market closely.
'Cost of living leads across every age group, peaking at 46% among 45–64‑year‑olds.
'Women are far more likely than men to cite cost of living (46.5% vs. 35.2%), while men mention jobs more often (18.3% vs. 13.8%). These splits track with the 29‑point gender gap in the overall rating.
'Political and policy concerns are highest among top earners. Households making $150K+ reference political impact at 14.6%, nearly double the 7.9% among households earning under $50K.
'Occam analyzes open‑ended qualitative responses at scale, extracting themes, sentiment, and language patterns that reveal why people feel the way they do — not just what they say.